Audience Qualitative Research - Focus Group 2

Looking back at our first focus group, there was only girls in the group so my friend and I thought it is a good idea to get a teenage boys view onto the same posters and trailer we showed them and get his opinions and thoughts from a males perspective.

Analysing horror posters
As we did before, we asked the boy what he likes about the poster Carrie(2013). He said he liked the red blood that was on her face and symbolises death which stands out. It also looks scary due as her girl's eyes on the poster is looking directly to the audience and this makes him want to watch the movie. He said that it is interesting and wants to know how and where the blood came from which makes him want to watch this film.

Then we went onto the Mama(2013) poster and he said that the little girl stands out the most because she looks scared and worried. He would want to the movie as it looks dark and gloomy which gives it that mysterious affect. He also feels sorry for the little girl due to the tag line on the poster. It also makes him curious that the women in front of the child does not look like a human by her body.

Out of the two posters we asked him which one he would want to watch and he wanted to watch Carrie. This is because the blood on her face looks interesting and scary which makes it stands out.

Reaction towards horror trailer
He thought the trailer was good and the women on top of the cupboard looks scary as it makes him wonder where that women as come from and why is she there which makes him interested in the movie. He also said that in the trailer it mentioned 'it is not a possession' so he is curious if it is not a possession then what is it? He also said that as mentioned it was based on a true story, this made it more effective as it made it more scary. He found the sound effects scary also as it made him jump. The music in the trailer created tension which made the scenes even scarier for him.