How can I make an effective film trailer?

Recently in lesson, we talked about ‘how can I make an effective film trailer’ and what elements are needed in order to make an effective horror trailer itself.

Mainly talking about films, when a film has about or has just been published, it needs to market itself which can be in many different ways in order for people to know more about the film and watch it. Here are the marketing campaign elements:

-         Merchandises

-         Promotional tweets

-          Magazine interviews

-         Magazine front covers

-         Magazine articles

-         Trailers

-         Adverts

-         Posters

-         Social media

-         Radio

-         Word of mouth

-         Buses and bus stops

-         Title of the film

-         Hash tags

-         Sound track

Here are some trailers that appealed to me and I felt I wanted to watch the whole movie: